Mc+C named 'Rookie of the Year' by Community Design Collaborative

The Community Design Collaborative in Philadelphia does really great stuff. If you don't know them, you should. Maybe you can even consider donating to them since what they do is important in the City of Philadelphia. If you want to learn more, check them out at http://cdesignc.org.

Back in 2014, we volunteered for our first assignment with the Collaborative. We were given the opportunity to work with the North 5th Street Community Development Corporation and six pre-selected business owners on a series of facade improvements each business through the Collaborative's rStore Design Consultation program.

This gallery shows the business that we got to work with. All the owners were all very interested in what the designs could look like. Some also fed us well! 

So here is what we came up with for each location. First up, Luther's Ribs R Us.

Next up is the Philly Bread Company. If you have not been there, make it a point to track them down!

One of the more challenging facades was for Jane's Grill on North 5th Street. It turned the corner and had a number of conditions that made a unified design very challenging. 

Beyond Babysitting actually had two locations. Each small commercial fronts on the sidewalk. We developed a unified palette and appearance to reinforce the brand.

Dyanna's Nails and Spa is located on a very high visibility corner in the southernmost part of the corridor. Once again the strategy was to provide a unified design and crisp color palette that was very visible to both motorists and pedestrians.

Finally, Custom Frames was the most challenging assignment. The facade actually spanned two separate but adjoining buildings. Our approach was to clarify the signage, introduce a landmarking device with a brightly colored entry canopy and provide some pedestrian level lights and planter boxes.

We are very grateful to the staff and leadership of the Collabortive for honoring our effort. We are already hard at work on a couple of other projects with them. Keep an eye on this blog for those projects in the coming months.